New Year’s Eve is about saying hello to a fresh year of even smarter work and plenty of play, your Eve is about celebrating a year of hustling hard.

So hard that Ms. Judith August and her “Everything Pencil” EraseZit Antiseptic Concealer might make a great date for your New Year’s Eve party.

Let me better articulate, ladies —

Natural beauty, schmatural beauty.

Especially when you’re getting all out dolled up for the last night of your year.

...continued: New Year's Beauty

So you’ve got your Nars lip lacquer for a berry stain, a golden shimmer of Shu Uemura eye shadow, and rosy Sephora blush to glow through fall and hint at Kate Moss-ish cheekbones; you’ve got all your paint for the pallete that’s your face.

Now for the tools.

...continued: Ooh La Love: Makeup Tools

Maybe you’ve checked Mighty Marce’s Fantabulous! makeup blog, which I discovered via her shopcast, a list of lovely everything from gorgeous MAC Cosmetics | Fluidline stickered “awesome” to body beauty BODYGLIDE / Anti-Friction Skin Formula stickered “superb.”

When I spotted her Look of Love Eye Pencil pick, I knew a woman after my own smoky-eyed heart, I knew -

We had to play Q&A. 

...continued: Q&A with Mighty Marce

Dorit Baxter NYC Day Spa’s blog semi-justified my living on soy lattes, and now The Mineral Makeup Blog has me feeling good about daily applying five pounds of black eyeshadow and the rest of my face, so long as it’s mineral:

“I’ve searched the world wide web for something to disclaim the fact that everything about mineral makeup is just a marketing ploy, and nothing substantial.

Here’s an article on Oprah.com that proves otherwise.

Mineral makeup is well appreciated of what’s not in it, rather than what’s in it. “

At ThisNext, we love bloggers partly because they offer real life product reviews that cut through the marketing hype, they make products personal and give them context outside of a strip mall, they -

Pimp Tarte’s cheekstain because they “even received a compliment from my pastor this morning on how healthy and happy I looked. (If only he knew my tricks!)”

I’m totally checking that blush now, Ms. BonBons in the Bath (the lady blogger is glowing, check the pic.

Our shopcasting network exists because we’re firm believers that your products reflect your lifestyle, and that the things you buy interact with the rest of your life.

Take Ramen noodles for instance. Anna at SHOP Etc.com wouldn’t be eating them unless she needed “Hogan sandals, because I cannot walk around barefoot, correct? Or I MUST have that woven Bottega bag because I simply cannot carry around my belongings in a plastic bag, right?”

We’re with you.

Read on about Anna’s love for MAC Concealor, which won’t leave you buying Ramen noodles. Unless you want to.

You could drop by every cosmetic boutique and chat with the sales people and try out their recommended mascara to find the best.

Or you could just Ask the Makeup Diva.

Thanks to beauty bloggers like Nadine, beauty secrets are not so secret.

And ladies will stop using bronzer as an attempt to recreate Kate Moss’s cheekbones.

Check Beauty Secrets by Nadine Baggott’s top bronzer tips:

- Choose a multi tonal bronzer, not one flat, matt shade.
- Remember bronzer is not a tool to shape and shade your face, so no fake cheekbones.
- Bronzer is a way of mimicking what the sun does to your face. So you apply it where you would tan or glow; forehead, bridge of nose, down the sides of your face, over your cheeks always blending down on to your neck, and even a dab on your chin.
- Opt for a subtle, shimmer bronzer which will illuminate your face, so that it reflects light. This makes bronzer look modern.
- Always add blusher or you will look too flat and orange. A rosy pink or for darker skins red shade on the apple of your cheeks just makes your skin ‘pop’.

We’re all about products tailored to your life, that make you happier and your days easier.

Even $250-600 eyelash extensions.

We’ll let fashion blogger Almost Girl explain:

“They last for around 6 weeks and you don’t have to worry about applying mascara that whole time. I feel so much more put together somehow with my new lashes and everyone comments on them.”

Says beauty blog The Beauty Brains:

“Beauty product reviews are easy to find; but where do you go to learn what’s in these products and how they work?”

Well, till ThisNext’s shopcasting goes public, we vote for smart blogs like The Beauty Brains. They’ll give you the lowdown on Herbal Essence’s brand revamp and what’s really in the recipe of eyelash-curling mascara.

Discovered via beauty blog Girl Paint, the Supernatural is “serves as foundation, concealer, powder and sun protection all in one.”

Thank the Lawd. Now I’ll have an extra five minutes every morning to put on five more pounds of black eyeshadow catch up on CNN.com

Just another product to make your life a little easier and happier.

You could hit a department store’s makeup section and walk away with 10 types of eye cosmetics you’ve already forgotten why you bought when you reach your car, you could Google away and get lost in a sea of cosmetics sites, wondering which ones are legit —

Or you could take advantage of ThisNext shopcasting and find real reviews by real people, similar to the way bloggers like A Wee Bit Skint give you the low down:

“i find myself coming back to one certain brand, that being nars, more precisely though, his liquid eyeliner. those that bemoan the use of liquid eyeliner - that it smudges, that you need to have the steadiness of a surgeon to use it, that it looks too severe…. i’m with you. i used to think the exact same things. but, with the right brush and the right angle, anyone can wear the stuff and it lasts the entire day without making you look as if you went to bed with your makeup on the night before.”

ThisNext loves products designed to make your life easier and happier.

I more specifically adore makeup that’s good for your skin, good-looking on your skin, and makes touch-ups a cinch.

Think pressed powder packed with vitamins A, C, and E and smooth coverage all day long.

Think Translucent Pressed Powder, my new best friend. Thanks for the introduction, Beauty Addict Blog.